🌊 LABOR DAY MONDAY — ONE LAST SPLASH!

Five days. Seven live acts.

And after an incredible Labor Day Weekend on Lake Holcombe, we’re not sneaking quietly out the back door.

We’re giving summer one last afternoon at the Bay.

🎸 JACK WILLEMS • MONDAY, SEPTEMBER 7 • 2PM

If you haven’t heard Jack yet, there’s a pretty damn good chance you’re going to be hearing a lot more about him.

Jack Willems is Northern Wisconsin through and through.

He uses his Crestliner to chase muskies, his Chevy to get to the deer stand, and a guitar and microphone to bring his own brand of rocking Midwest country to the stage.

Country music became the soundtrack of Jack’s life early on, with songs about the same things that matter to him — the outdoors, family and faith. He built his first setlists entertaining friends in basements and around backyard campfires before taking the leap onto a public stage.

And here’s where the story gets pretty wild.

Jack played his first open mic in January 2025.

Just a couple months later, somebody pulled out an iPhone at a house party while Jack was singing “Wagon Wheel.”

The video hit TikTok.

3.5 MILLION VIEWS IN TWO WEEKS.

Not exactly a bad start. 😂

Today, Jack is a sophomore studying business at Winona State University while performing regularly and continuing to develop his singing and songwriting.

But Jack understands something we love at Eastbay:

Great music matters. But you’ve also got to entertain the crowd.

He brings energy, gets people singing along and mixes country with the outdoorsy, Midwest life he actually lives.

And we can’t think of a better fit for an afternoon on Lake Holcombe.

So we’re giving Jack the final stage of Labor Day Weekend.

📅 LABOR DAY MONDAY • SEPTEMBER 7
🎸 JACK WILLEMS
⏰ 2PM
📍 EASTBAY LODGE • LAKE HOLCOMBE

This is the finale.

ONE LAST SHOW.
ONE LAST DAY.
ONE LAST SPLASH.

Come by boat. Come by car. Grab something cold, find your spot by the lake and help us squeeze every last drop out of summer.

THE LAST SPLASH OF SUMMER.

Labor Day Monday at Eastbay. Let’s finish this thing BIG. 🌊☀️🎸